Role

Planning · Design · Development (solo)

Web App · AI Content Generation

Team

Solo development

Platforms

Web

Date

Jun 2026 - Present

Overview

In a Filipino seller’s voice, fast

Online sellers in the Philippines post almost every day to Facebook Marketplace, TikTok Shop, and live selling. But when they actually use a global AI writing tool, it produces “grammatically correct English” without capturing the voice that local regulars respond to. Filipino sellers actually write in Taglish, a mix of English and Tagalog, layered with emojis and a seller’s own distinctive voice.

BentaAI is a tool that creates marketing posts (captions · hashtags · CTAs) in that local voice in just a few minutes. The name Benta means “to sell” in Tagalog. It’s a remake of a caption generator originally built in Korea, rebuilt for the Philippine market.

What it does for you

• Copy in the local voice — Choose from English · Taglish · Tagalog, and it creates captions · hashtags · CTAs with emojis and in the voice that local sellers actually use.
• Platform-specific formats — It adapts to the different formats of each channel, like Facebook · Marketplace, TikTok Shop, Instagram, and live selling (teasers · recaps).
• Local sale calendar — It reflects the right timing, including paydays (the 15th and 30th), the 9.9–12.12 sales, and the Filipino Christmas season, said to be the longest in the world.
• Set your brand voice once — Set up your brand name · product · tone once, and every post afterward comes out consistently in the same voice.

How to use it

1. Set up your brand once — name, product, voice.
2. Choose your goal (sales · branding · promo) and platform.
3. Generate → refine → post. Captions · hashtags · CTAs appear in just seconds.

It doesn’t post to your page automatically. The seller reviews the result and posts it themselves.

What I focused on most while building it

• I saw the core as the ‘local voice’ that global tools fail to capture. A single line of Taglish that regulars respond to works better than grammatically perfect English.
• I made the interface English by default but switchable to Tagalog, so local sellers can use it comfortably.
• I kept the brand’s voice intact while taking care not to infringe on other brands’ copyrights.

Stack

• Front: Next.js (App Router), React, Tailwind CSS, TypeScript
• AI: Claude API (Anthropic) — streaming generation
• Auth · DB: Supabase (authentication, Postgres)
• i18n: English by default · Tagalog switch UI
• Main screens: Content generator, brand setup, my content, dashboard

Now, and next

It’s currently open as a free beta. I’m in the process of adding more platform formats and content flows, with the goal of cutting down the time sellers spend wondering “what should I post today?”

To try it yourself, go here: ai-marketing-taupe.vercel.app